about my work
Explore the projects I’ve worked on, each showcasing a different role I’ve played — from service designer to user researcher, from strategist to creator.

Idea Generation Workshop: Exploring Metaverse Opportunities for an International HR Provider

Customer Journey & Competitor Analysis for a Photography App

Idea Generation & Definition: Driving Innovation in ICT and Back-Office Services

Usability Testing and Interviews for a Luxury Brand Website

The Research Lab: Unraveling Research Through Words and Images

Hands-On Workshops for Effective Goal Setting

Article: (Un)recipe for decision-making

Article: Designing for tomorrow, and tomorrow, and tomorrow
How I Work
Empathy
I prioritize understanding the needs, motivations, and emotions of users and stakeholders, ensuring that empathy drives my approach to design and communication.
Ethical Practices
I am committed to integrity and transparency in all aspects of my work, guided by a deep respect for all living beings and the environment, and adhering to ethical research and practices.
Innovation
I embrace creativity and forward-thinking by constantly exploring new ideas and approaches, aiming to create effective solutions while valuing collaboration and open dialogue.